Monday, 30 March 2009

MIPTV underway - 20% down?

I arrived in Cannes this morning after a rather delayed flight from the UK on Easyjet...and found that the weather's worse here than in England, which is something of a surprise!

What's not surprising is the fact that - according to some estimates - MIPTV has 20% less exhibitors than last year. Given the space given over to Internet access points for visitors, and simple blank spaces in the aisles where previously there would have been exhibition booths, I'm inclined to think that the estimate of the downturn is reasonably accurate. It's going to be interesting to see what figures the organisers provide.

Meanwhile, I've been meeting AIB members here who include France 24, Deutsche Welle, Al Jazeera and Bloomberg. I've also been talking to companies interested in the AIB's range of activities, including NHK World, Mobiclip and AFP. I've also been spreading the word about the 2009 AIBs - our Media Excellence Awards which we'll announce formally in mid-April.

What I find surprising here is that some companies simply don't seem to know how to sell - their stands are dark, staffed by unenthusiastic people who seem to have little interest in their product. All right - these are in the minority, but even so it's disheartening.

I'll update you some more during the week.

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