Friday 13 June 2008

Dinner at the FT


Last night (12 June) I was delighted to be at the headquarters of the Financial Times in London for the first of the FT's TMT Executive Forum dinners. During a champagne reception, Andrew Edgecliffe-Johnson, the FT's Media Editor, interviewed Antti Öhrling, co-founder of Blyk. Blyk is an advertising-funded mobile network that targets 16-25 year olds, offering free or discounted mobile calls in return for targeted, relevant advertising being received by the subscriber. It's already up and running in the UK, where around 150,000 people have signed up for the service. Now the company is heading into the Netherlands, and then into other European territories. Antti is a man with a mission, and he's able to explain his company's offer in a thoroughly engaging and entertaining way. I think that Blyk is a company to watch.
Then it was into dinner in the board room overlooking the River Thames, watching the sun set across London (a glorious evening after a day of highly changeable weather), with good food and great company. Among those I met were Mukul Gupta of Infosys, John Higgins, D-G of the UK tech trade association, Intellect, Giuuseppe Cardamone of online advertising company Monster, and Shoba Purushothaman, co-founder of The News Market.
A great evening, and well done to the FT.

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